Wednesday, December 25, 2019

Why Do Students Cheat - 1065 Words

Why do students cheat? It is a rare individual who actively chooses to be dishonest. But why do a few students make compromising choices? What can lead people to act in ways that they aren t proud of? Below are some underlying beliefs and confusions which students at Carnegie Mellon give as explanations for slipping standards of integrity. A Victimless Crime? Students generally are familiar with the disciplinary actions and penalties for getting caught. However, they may fail to understand that one of the personal consequences of cheating and/or plagiarism is that they aren t actually learning or practicing the material. They may not realize that they will actually need and be accountable for certain knowledge and skills.†¦show more content†¦Even if specific instructions are given for students not to access past materials, students report that past materials are very easy to come by and often too alluring to pass up. Do We Have to Spell Everything Out? Students recognize the obvious examples of academic dishonesty such as copying during an exam or quoting extensively without a citation. They can be much less clear on how much collaboration is allowed, what kind of paraphrasing is appropriate to summarize a source or whether one assignment can be turned in for two different classes. If students are not accustomed to thinking about the ownership of ideas, they tend to underreport their sources. Instructors often state their expectations for tests and about quoting, footnoting, and paraphrasing in papers and they outline the consequences of being dishonest. However, they may not state precisely what they consider to be appropriate collaboration (if any) and what they recommend as guidelines for teamwork. Playing the Odds Students sometimes feel that receiving a zero for an exam or a paper is a justified penalty for cheating, but they may also convince themselves that they won t get caught. And they can be reinforced in this thinking if grading procedures aren t planned carefully or if instructors don t follow up on suspicious incidents.Show MoreRelatedWhy Do Students Cheat ?997 Words   |  4 Pages â€Å"It is not a question of who cheats, it is a question of who cheats the most†. If everybody does it then why does it matter if you cheat every once in a while to get by. If students successfully pull it off then they easily slip by on a test or homework assignment without having to do anything, giving them more time to do leisurely activities. The reason some students cheat is deeper than that most of the time, with college requirements becoming higher, students struggle to reach those requirementsRead MoreWhy Do College Students Cheat?1832 Words   |  8 PagesMarch 2008 Why Do College Students Cheat? Cheating among students in college has worsened over the years and not much is being done to stop it. Where is the line drawn when it comes to cheating in the classroom? And why do kids do it? In today’s world people are growing lazier and always looking for ways to do less work and a lot of that has to do with improved technology. Improved technology has also made cheating easier. Students can send each other e-mail’s back andRead MoreWhy Students Cheat : Cheating1469 Words   |  6 PagesWhy Students Cheat Cheating by students no matter their grade level has been a prevalent problem among schools for several years. One discouraging fact for academic institutions is that cheating has only gotten worse not better. Cheating can be carried out in a plethora of ways, such as copying off of other students during a test, copying another students homework, using a cell phone to either text answers or look them up, using crib notes or even copy and pasting whole written works and tryingRead MoreWhy Should Students From A Respected University Cheat?1014 Words   |  5 Pagesalways wonder why. Why would students from a respected university cheat? Who should we put the blame on? A lot of people are quick to assume that it is the student s personal morals, which causes them to cheat. I realized why a lot of student’s cheat, and how certain articles that I read, proposed we fix the cheating issue. The main goal is to prevent future cheating, and you start preventing cheating by looking at w hat the source of that cheating is. In the articles, â€Å"Harvard Students in CheatingRead MoreStudent Cheating And Its Effects On Society1138 Words   |  5 PagesStudent Cheating Academic dishonesty is a common concept that occurs in multiple institutions across the United States. A student who engages in academic dishonestly simply cheats on material but cheats by primarily plagiarizing their work. The bulk of students who cheat simply cheat by using technology. As technology advances, student cheating advances. Students are fixated with technology and technology, is a vast reason why cheating has became effortless to accomplish. However, that does not triggerRead MoreCheating on College Examinations980 Words   |  4 Pagesespecially college exams. Does it really happen? Sure it does. We argue that many college students cheat during examinations because of several reasons. They can be nervous that is why they cheat, it can also be a reason of time management wherein some college students also work while taking time to attend school classes or, maybe they are just lazy enough to study ahead of examination date. There are a lot of reasons why cheating on col lege exams happens and along with it, there are numerous effects outRead MoreThe Ethical Journey Of Views Of College Students891 Words   |  4 PagesMany students leave for college and are excited to begin a new journey or chapter in their life. Many had a long road to make it through high school while some found it easy. This paper will be discussing the Ethical journey of views of college students. What make some cheat while other are honest and how is cheating or academic dishonesty viewed by the American people. What are ethics and how they do apply to the college student, and how does the college student s apply it to the world. EthicsRead MoreIs Cheating At School Getting Out Of Control?872 Words   |  4 PagesControl? The clock is ticking at 1:00am and Joe is sitting in front of his computer trying to study for his Math test. â€Å"The test will be tomorrow at 7am. I don t understand any of this. I can’t even remember the formulas. What should I do?† Joe thought. But, why is he doing this at the last minute? Was it because of the addicting game â€Å"Battle Front† that he could not get enough of? Or, was it maybe because his girlfriend wanted to hangout yesterday? No matter how much he tried to makeup excusesRead MoreShould Cheating Be Academic Dishonesty? Essay1071 Words   |  5 Pagesconsequences yet many students continue to cheat. I do not find it surprising that students cheat in college or university. McCabe, Trevino Butterfield (2001) offer many explanations as in why students commit academic dishonesty, such as peer influences. Although the findings of this study still can be applied today I argue a new study should consider the use of technology in regards to a cademic dishonesty. With the rise of technology, it has become much easier for students to cheat on exams and papersRead MoreThe Effects Of Academic Cheating On Students888 Words   |  4 PagesResearch conducted shows that 95 percent of high school students admit to having cheated at some point in their education and about half of all college students have admitted to plagiarizing. Academic cheating has become a norm for many students during their years in school, whether it is in middle or high school. The question now becomes why kids in this generation cheat, do they cheat because they re just that lazy to do work or just don t understand what s going on in class and are too scared

Tuesday, December 17, 2019

Morality Of Terrorism And Terrorism - 1669 Words

Morality of terrorism The modern-days terrorist sees himself as being engaged in a just war, where they believe that such act of vile impunity are just and noble. Any act of terrorism could considered absolved from of point view of freedom. So the use of excessive violence in such acts could be subject to moral analysis. The causes of terrorism, although social and political, have intensely moral elements. In our point of view, existing moral theories are not particularly helpful in solving the morality of terrorism. The principle of utility could give us an idea how moral principles match the concept of terrorism. We ought to predict outcomes in advance as well. Deontology also may provide such resolution of conflicts among two or more moral persons who disagree with it. Finally, the virtue theory may provide sufficient and clear action guides. Our solution therefore if shares the straights of each of the three principal theories: objective consequences, international rules, actor and actions. Becaus e culture brings us together, but it also separates us, internationalization plays an essential role to address problems related to terrorism. So let’s examine this problem from the foundations of the theories mentioned above. The Principle of Utility Jeremy Benthan points out, â€Å"the utilitarianism has a consequentialist structure in that the rightness of an action depends upon the net value of the consequences associated with that action† (pp 109 Timmons). In moral theoryShow MoreRelated Terrorism and Morality Essay1032 Words   |  5 PagesTerrorism and Morality      Ã‚   In the wake of the Sept. 11 attacks of 2001 and the U.S. military action in Afghanistan, moral questions have arisen. This essay will consider such questions.    Many Church leaders and leading thinkers in the United States have strongly defended the U.S. use of military force in the wake of Sept. 11. Yet outside the States the talk is less about just-war and more about economic and social inequalities. The first and overriding inequality Americans face atRead MoreTerrorism : A Controversial Issue Of Morality1124 Words   |  5 PagesThe topic of how to deal with terrorism is often very controversial in terms of morality. In particular, the topic of torturing suspected terrorist often leads our nation in a huge debate. There are some discrepancies on what we define torture as and if it is morally right to use torture on suspects. To see if the U.S. should forbid torture even against terrorist the definition of torture, the U.N decision, act utilitarianism, and the effectiveness of torture must be considered. To see if the USRead MoreThe Morality Of Torture On The Middle East Today And The War On Terrorism2356 Words   |  10 PagesMorality of Torture. With the issues going on in the Middle East today and the war on terrorism, the use of torture including murder, is a very widespread and controversial issue. Torture is viewed as morally wrong; therefore it is also legally wrong as well, not just on the home front but internationally as well (Is Torture Ever Justified). However, torture is sometimes not only right, but is needed for a greater good. With the case of torture you may not be able to see whether it is clearly wrongRead MoreTerrorism Is A Huge Problem901 Words   |  4 PagesTerrorism is a huge problem affecting the American public in many ways. There have been 76 cases involving radical islamic terror attacks targeting the United States since the attacks of 9/11. (Mueller) The first issue with Terrorism is laws are not strict enough to deter terrorist from attacking. If terrorist believe they can get out of harsh punishments, then our current laws need to change. Killing innocent people is one of the most unethical act s someone can commit. The punishments for doingRead MoreThe Strategic Logic of Suicide Terrorism by Pape, Bloom, and Horowitz 1429 Words   |  6 Pagesâ€Å"Terrorism involves the use of violence by an organization other than a national government to cause intimidation or fear among a target audience;† at least, this is how Pape (2003) defines terrorism in his article â€Å"The Strategic Logic of Suicide Terrorism† (343). The goal of this article by Pape is to discuss suicide terrorism and how it â€Å"follows a strategic logic, one specifically designed to coerce modern liberal democracies to make significant territorial concessions† (343). Similar to Pape,Read MoreWhat Is the Right Response to Terrorism?1685 Words   |  7 PagesTerrorism is an actual and relevant threat to national security that requires an incisive strategy to fight it. Along this paper, I demonstrate that torture is not the right solution to respond to terrorism, whereas surveillance mig ht be a better and acceptable proposal. Several scholars and politicians have either widely sustained or contested both issues. In my opinion, torture does not ensure success in fighting terrorism while it inflicts unbearable sufferance. I provide six arguments to demonstrateRead More Fighting the War on Terrorism Essay1247 Words   |  5 Pagesre-assert itself as the avenger of justice and defender of liberty. As the trailblazer, the United States has earned the right and privilege to set the precedents in this unconventional war against terror. The ambiguity surrounding the issue of terrorism has been in large part responsible for the failure of past attempts at international cooperation on this matter. It is time to pursue alternative methodology. As Machiavelli implies, The [state] is expected to devise his own, new, remedies ifRead MoreTerrorism is Wrong Essay628 Words   |  3 PagesIn the article â€Å"Is Terrorism Distinctively Wrong?†, Lionel K. McPherson criticizes the dominant view that terrorism is absolutely and unconditionally wrong. He argues terrorism is not distinctively wrong compared to conventional war. However, I claim that terrorism is necessarily wrong. To support his claim, McPherson argues there is nothing morally relevant to make a distinction between terrorism and conventional war waged by states. In other words, from the moral angel, there is no differenceRead MoreProblems with Ethiopia’s Unofficial Cyber Espionage Essay1038 Words   |  5 PagesRights - Article 19 Freedom of Expression. The purpose of this paper will address problems with Ethiopia’s unofficial cyber espionage and evaluate the effects this has on journalist Article 19 freedom of expression is violated. Ethiopia’s Anti-Terrorism Proclamation are explained along with The International Covenant on Civil and Political Rights which includes Article 19 and how both are used in journalism. The Ethiopian Constitution will show that the culture of the people understands freedomRead MoreDifficulties Of Defining Terrorism And Terrorism807 Words   |  4 PagesDefining Terrorism Marissa P Rice Strayer University Abstract The purpose of this paper is to discuss the difficulties defining terrorism. I will focus on four government agencies definitions of terrorism. I will then choose two to compare and contrast. Then I will choose one definition of the four agencies that I believe most accurately defines terrorism. Difficulties of Defining Terrorism The definition of terrorism may give an enormous impetus in the way of combating terrorism. There

Monday, December 9, 2019

Advertising business aspects Essay Example For Students

Advertising business aspects Essay Advertising business aspectsAdvertising business aspects? Not in this world. How can advertising be ethical when we live in a society that says sex sells? The less you have on the better the ad is. Then we also live in a time that still portrays most minorities in stereotypical roles. Most minorities are still seen as second-class citizens in some advertisements. I think until advertisements depict women and minorities in a better way, advertising will never be ethical. Women are seen as insurance to an advertiser to sell their product. Many advertisements that are targeted to men use partial or complete female nudity, sexual suggestiveness, and innuendo (Sex stereotyping in advertising 103). In other words these ads imply that the female in the advertisement is the man reward for him buying the product. For example there is a corona (beer) commercial out now. The first thing you see in the commercial is two women walking on a beach in tiny bikinis. Then after that you see a couple holding hands finally the corona bottle appears. Women are not only used for men advertising, female models that are half naked are used to sell women products also. Victoria Secrets commercials and ads would fall under this category. Although the product is clearly for women, according to Berger the advertiser is still trying to draw a male audience. Advertisers believe that men and women prefer to see female bodies in advertisement. Public Service Announcement is usually thought of as informative. Public service announcements are ad that tries to bring awareness about certain issues such as cigarettes. But there are some public service announcements that can send mixed messages out to the public. In one public service announcement there is an ad with this tall, thin and attractive women. In the poster she is smoking a cigarette, but she also have one of her hand on her butt and the other right under her breast. Then under the picture in bold letters it states, AN UGLY BUTT CAN RUIN A GREAT BODY. The word butt could mean to different things in this sentence. So what was meant to be a health issue has just changed to a health or sex issue. The cigarette looks as if it is adding to her sexual appeal instead of demeaning it. Now the message that cigarettes are harmful to body has gotten lost. Advertising cannot be ethical when we are not sure about the message of a cigarette public service announcement. Going back to that same ad, look at the female who was chosen to do it. She is tall, thin, and attractive. Why didnt the advertiser go for a more full figured woman?Women as represented in popular culture have gotten thinner and thinner. Wolfe (1991) noted that the weight of fashion models went down 23% that of ordinary women. The average American womans dress size is sixteen and the average age is not eighteen (Anne Telford, sexism in advertising 23). But if you were ever looking through a fashion magazine you would find that hard to believe. A national health study found that out of 2,379 9-year-old and 10-year-old girls (approximately half white and half African American), 40% of them reported that they were trying to lose weight. Out of the 101 million women in the U.S., 70.3% of those working are between the ages of 25-64. In August 1996, the London office of Grey Advertising conducted a survey of women between the ages of 15 and 45. According to this survey, feeling happy to be themselves despite shape or size is important to more women (56%) than feeling attractive (40%). 90% of the women say they would be interested in advertising that shows real women, no t actresses or models. Over 70% say they would be interested in seeing ads showing interesting and attractive women who are also over 30 years old. A study published a year earlier by Grey Advertising New York location, said 82% of women wish advertisers would recognize they dont want to look eighteen forever. Minorities in advertising and media as a whole still have a long way to go before it is ethical. Sometimes if an advertisement is not clear it can take on more than one meaning. So advertisers should be more careful in the way they delivery a message to the public. There was a public service announcement that was out in the mid nineties. The public service announcement was a campaign against the drug crack. The advertisers decided to keep the ad simple. He put three people face on a white back round, then gave a summary of each one life with drug use involvement and without drug use involvement. Out of the three faces chosen two were black men. The pictures remind you of a pho to I.D. or a mug shot The first thing one would wonder is why the advertiser went with two black men. But once you move pass that there is still a problem with the ad, both of the black men fit stereotypical images. The first picture of the first black man has a face shot of him. Beside the face shot it states that Michael /junior varsity/ varsity/ honorable mention/ all city/ all state/ high school all-American/ scholarship UCLA. Then the other side describes Michael life as a crack user, it states Michael/ junior varsity/ crack user/ pick up ball In the first picture Michael does go much farther in life without the use of crack, but look how he got there. The achievements in his life came from sports, reading the summary one can conclude that everything in his life is sport related. This is one type of stereotypical thinking towards black mean that is often used in the advertising. The ad focuses more on Michael physical ability than his intellectual abilities. His went to college because he was an athlete. Words/ Pages : 1,067 / 24

Sunday, December 1, 2019

Starbucks Structure

Considering that employees working with Starbucks form the vital core of the company’s success in terms of selling the company’s image to the general public and performing the day-to-day operations, there is the need for the company to hire people who can maintain positive interactions with customers.Advertising We will write a custom essay sample on Starbucks’ Structure specifically for you for only $16.05 $11/page Learn More This can be achieved through a rigorous process entailing job analysis, job specification, and job description by the human resource department. For instance, for Baristas (bar persons), the following should form part of their job specifications and descriptions: Job Specifications; Candidates eligible for the position of baristas will possess the following skills, knowledge, and abilities; Knowledge of different brands of coffee, Be eager to learn new concepts, Ability to learn the art of coffee brewing, Be s elf-motivated, creative, adaptable, team-players, and passionate, and Ability to maintain a large array of regular customers Job Descriptions: Baristas will be charged with the following duties and responsibilities; Brewing and serving coffee to the customers in real-time, Receiving and responding to customer needs/orders quickly, Reporting to their immediate supervisors on issues regarding customer complaints and preferences, and Helping in designing strategies to address customer issues particularly complaints and customer preferences. In a functional organization, work should be delegated to different departments in order to reduce confusion and ensure that work efficiency is maintained. This forms the essence of organizational departmentalization. Therefore, the most appropriate form of departmentalization suitable for Starbucks is product-service departmentalization. Under this form of sub-dividing work into respective departments, different products or services are assigned to specific departments and personnel. As a result, products or services with unique demands and customer preferences are given the maximum attention (Robins Coulter, 1999). Product-service departmentalization is very important for Starbucks considering the range of products the company offers including different brands of coffees such as coffee mocha, espresso, and cappuccino among others. The wide product range is coupled with unique customer services such as interior designs, which encourage different customer behaviors and conduct (Reilly, Minnick, Baack, 2011). Besides, Starbucks’ cafes are located in different areas, and thus it is difficult to adopt other forms of departmentalization. Hence, in order for the products and services offered by Starbucks to grow and prosper relative to customer needs and preferences, there is the need to give more attention to each product or service independently.Advertising Looking for essay on business economics? Let's see if w e can help you! Get your first paper with 15% OFF Learn More As for stores offering food products and lunch, it is imperative for such stores to adopt the same form of departmentalization. As noted in the above discussions, unique products and services require more attention in order to maintain growth and prosperity among customers. It is also to be expected that stores offering food products and lunch have a variety of products and services some of which are universal while others are unique in many aspects. Therefore, it is important to organize such stores into product-specific departments to ensure timely response to customer needs and preferences (Robins Coulter, 1999). From the look of things, it is apparent that Starbucks’ Howard Schultz has been practicing a centralized or bureaucratic system of organizational management. With the vast number of Starbucks’ coffee joints, it is no doubt that a bureaucratic organization will face many challenges. The s ituation can also worsen when a manager/CEO concentrates on business expansion while overlooking other market dynamics such as business competition. Therefore, when an organization begins to experience financial problems of the kind experienced by Starbucks, it is important for the top management to encourage decentralization of power and decision-making processes within the organization. The beauty of such a system is that the top management makes enough time to concentrate on formulating strategies while delegating the day-to-day operations and other decision-making responsibilities to their juniors (Robins Coulter, 1999). Accordingly, with decentralization, there is rapid responsiveness to customer needs and preferences, employee motivation, and cultivation of new businesses processes. As noted earlier, Starbucks can be regarded to as a bureaucratic organization in which business processes, techniques, and regulations are systematically defined and handed down the management lin e.Advertising We will write a custom essay sample on Starbucks’ Structure specifically for you for only $16.05 $11/page Learn More However, due to the inherent disadvantages associated with such an organizational structure, there is the need for Starbucks to modify its organization to include flat structures, downsizing, and outsourcing. By reducing the number of layers through which information travels from the baristas to the CEO, workers are given the opportunity to report directly to the top management. This is the essence of flat organizational structures. Coupled with downsizing which in essence refers to cutting down on low-value activities, a flat structure will enable Starbucks’ top management to respond to customer needs and preferences by getting first-hand information from its personnel on the ground (Robins Coulter, 1999). Furthermore, considering that Starbucks has embarked on increased business expansion over the years, the re is the need to outsource the services of other organizations to try and reduce the number of its operational assets and employees if necessary. The idea behind outsourcing is that the company will be able to identify certain tasks where its employees and business processes perform best and maintain them while delegating other tasks to organizations with the relevant expertise and personnel. For instance, Starbucks can adopt ‘home-shoring’ whereby workers are encouraged to help with customer service from the comfort of their homes. Overall, Starbucks stands a better chance of getting back to its previous status through initiating the right business strategies and processes. References Reilly, M., Minnick, C., Baack, D. (2011). The five functions of effective management. San Diego, CA: Bridgepoint Education. Robins, S.P., Coulter, M. (1999). Management. Upper Saddle River, NJ: Prentice Hall. This essay on Starbucks’ Structure was written and submitted by user Joey K. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here. Starbucks' Structure Starbucks is an American company that started in 1971 in Seattle, America. The company started with roasting and retailing both whole bean and ground coffee. As well, the company sold tea and spices starting with one outlet at Pike Place Market. As of now, Starbucks sells to several million customers daily over an expanded geographical region. Starbucks also sells other goods and services far from what it started with.Advertising We will write a custom case study sample on Starbucks’ Structure specifically for you for only $16.05 $11/page Learn More Statistically, Starbucks has over 18,000 retail outlets spread in over sixteen countries. The company operates in Europe, the United States, South America, Asia, some parts of Africa and North America. With its mission â€Å"to inspire and nurture the human spirit-one person, one cup and one neighborhood at a time†, the company continues to provide high quality products to its customers. It buys coffee from countries in Africa, Asia, and Latin America and roasts it at its own facilities (Morris 2006).  The company offers a number of products to its customer base throughout the world, which includes different blends of coffee, handcrafted beverages, merchandises such as mugs, brewing equipment, gift items, and music. As well, the company offers fresh food, consumer products such as coffee and tea, Ready-to-Drink drinks, and ice cream. The company continues to sustain a responsibility policy through its three pillars of responsibility, which are ethical sourcing, environmental stewardship, and community involvement. Concerning ethical sourcing, the company supports its farmers through loans and supporting forestry programs. The company also commits to conserving the environment with the use of recyclable materials for making cups. Starbucks has invested in research with the view to making all its cups reusable by 2015. The company also supports community service projects ( Morris 2006).  A job description is an outline of the expected functions, roles, and responsibilities of a candidate during a recruitment process. Both the job description and the job requirements are specific to the open position. One of the most important job positions at Starbucks is that of a barperson. The barperson is the â€Å"face† of Starbucks since she is the person who deals with customers first hand. The barperson receives and helps customers to their seats and proceeds to take orders. Another important function of a barperson at Starbucks is recording the transactions and maintaining such records in a proper form for purposes of bookkeeping. A job description is a summary of the roles and functions that an employee serves in an organization. As well, a job description lists out the requirements of the job (Morris 2006).  The barperson reports to the cafà © manager and is responsible for providing superior and customer friendly service to customers.Advertisin g Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Among the duties and responsibilities of a barperson, include taking customers’ orders and fulfilling them, recording all cash and credit transactions while maintaining the balances, reporting to duty for the allocated shifts, and displaying new information concerning Starbucks’ services for the customers’ attention. As well, the barperson coordinates with the other employees of the company whereas attending all trainings and seminars offered by the company. Importantly, the barperson should diligently follow all instructions and orders from the cafà © manger. In order to qualify for this position, a candidate should have cleared high school and should hold over one year experience in a similar environment. In addition to these requirements, the person should have the following person specifications: be passionate about coffe e and customer service, and as well be energetic, detail oriented, and enjoy working with people (Reilly, Minnick Baack 2011).  Starbucks should choose a geographic departmentalization whereby it categorizes departments according to geographical locations. With this kind of departmentalization, a number of retail outlets make up a district. A district manager who reports to the head office in Seattle heads this district. This way, the company is able to maintain its high standards of quality and as well promote its mission and growth statement. The company should maintain its cafà © concept where customers can relax over a cup of coffee whereas finishing on their undone work, as well as send emails and listen to music from the comfort of a restaurant. However, the company should streamline its operations with a view to cutting down costs if it is to maintain a competitive edge over its competitors. The management should handle the different geographic departments differently, wi th regard to cultural and economic backgrounds of the areas the company is in operation. Ideally, the central management at Seattle should encourage the individual geographical departments to carry out research concerning the dynamics of their operating environments. This should be with a view to identifying the strengths, weaknesses, and opportunities for growth for each operating environment (Reilly, Minnick Baack 2011).  In the event that the company experiences financial problems, the company should adopt a twofold strategy in terms of decision-making and the exercise of power. The company should both apply decentralization and centralization of power appropriate to individual cases. First, the head office must ensure that every geographic department meets its strict and ambitious goals and objectives. All geographical departments should adhere to the financial and operational directives of the corporate office. As well, they must maintain quality at an all time high. The cor porate office should see to it that all retail outlets follow its directives and operational procedures.Advertising We will write a custom case study sample on Starbucks’ Structure specifically for you for only $16.05 $11/page Learn More On the other hand, each geographic department must be responsible for its own success. Every department should align its marketing objectives to the specific geographical consumer demands but within the wider view of the Starbucks’ corporate brand image. The geographic department must understand the unique customer characteristic specific to the region, and align its strategies towards meeting and sustaining the demands of its customers. This way all the geographical regions remain attached to the headquarters and conform to the company’s corporate standards (Reilly, Minnick Baack 2011).  In order to increase efficiency and reduce costs, the company should automate its service line. The company s hould automate its service delivery activities in order to save on costs whereas reducing the service time for its customers. Currently, Starbucks is operating at high costs causing it to charge more for its services. By mechanizing and automating the whole value chain process, Starbuck will have a competitive advantage over its competitors since it will be able to charge less. This way, the company will be able to increase and sustain its market share and in which way operate profitably. The company should also standardize its norms so that every employee of the company is able to follow and individually drive the company’s corporate objectives. The head office should devise standardized training programs for all employees of the company. In order to achieve this, a team of experts from the headquarters should drive these training programs (Reilly, Minnick Baack 2011). References Morris, T. (2006, September 1) Understanding Starbucks. Coriolis Research. Web. Reilly, M., Min nick, C., Baack, D. (2011). The Five Functions of Effective  Management. San Diego, CA: Bridgepoint Education Inc. This case study on Starbucks’ Structure was written and submitted by user Rivka Moreno to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Tuesday, November 26, 2019

buy custom Ex Post Facto Laws essay

buy custom Ex Post Facto Laws essay There are numerous constitutional limitations that affect criminal laws. On of such limitations is the ex post facto clause. A ex post factor clause is a legal provision that limits the congress from passing an ex post factor law within the American constitution (Gardner Anderson, 2009). This clause restricts the passage of criminal laws in a number of ways. It limits the establishment of any criminal laws that is retroactive, as well as any criminal laws that worsens a criminal act (Rodgers, 2011). This clause also prohibits criminal laws that are aimed at increasing punishment of criminals in a retroactive manner. This clause is also tailored to prohibit the passing of laws that may change rules used in evaluating evidence in criminal courts. The use of ex post facto clause is in line with the aim of the public to reduce the number of laws that are retroactive. The public believes that ex post facto laws affect the rights of the individuals thus a justification towards prohibiting their enactment (Emanuel, 2008). In addition, the public concern over the sentence given to criminal is another reason that has contributed to the prohibiting of laws that are retroactive and classified as ex post facto laws. The public is also focused in reducing the ex post facto laws, which allows legislation to apply to crime conducted before the time of their passage (Lippmann, 2011). The application of the ex post facto clause has both positive and negative outcomes. When the prohibition of ex post facto is done, benefits can be realized through the lack of retroactive judgments that are likely to negatively impact those accused of criminal caes. On the other hand, enforcing prohibition of ex post facto laws can give the accused a upper hand during trial. In addition, the role of congress in shaping criminal laws based on new trends of crime can be hindered because of the influence of the clause that prevents the passage of ex post facto (Emanuel, 2008). Buy custom Ex Post Facto Laws essay

Saturday, November 23, 2019

Xenon Facts - Periodic Table of the Elements

Xenon Facts - Periodic Table of the Elements Xenon is a noble gas. The element has atomic number 54 and element symbol Xe. Like all the noble gases, xenon is not very reactive, yet it has been known to form chemical compounds. Here is a collection of xenon facts, including the elements atomic data and properties. Xenon  Basic Facts Atomic Number: 54 Symbol: Xe Atomic Weight: 131.29 Discovery: Sir William Ramsay; M. W. Travers, 1898 (England) Electron Configuration: [Kr] 5s2 4d10 5p6 Word Origin: Greek xenon, stranger; xenos, strange Isotopes: Natural xenon consists of a mixture of nine stable isotopes. An additional 20 unstable isotopes have been identified. Properties: Xenon is a noble or inert gas. However, xenon and other zero valance elements do form compounds. Although xenon is not toxic, its compounds are highly toxic due to their strong oxidizing characteristics. Some xenon compounds are colored. Metallic xenon has been produced. Excited xenon in a vacuum tube glows blue. Xenon is one of the heaviest gases; one liter of xenon weighs 5.842 grams. Uses: Xenon gas is used in electron tubes, bactericidal lamps, strobe lamps, and lamps used to excite ruby lasers. Xenon is used in applications where a high molecular weight gas is needed. The perxenates are used in analytical chemistry as oxidizing agents. Xenon-133 is useful as a radioisotope. Sources: Xenon is found in the atmosphere at levels of approximately one part in twenty million. It is commercially obtained by extraction from liquid air. Xenon-133 and xenon-135 are produced by neutron irradiation in air cooled nuclear reactors. Xenon Physical Data Element Classification: Inert Gas Density (g/cc): 3.52 ( -109 °C) Melting Point (K): 161.3 Boiling Point (K): 166.1 Appearance: heavy, colorless, odorless noble gas Atomic Volume (cc/mol): 42.9 Covalent Radius (pm): 131 Specific Heat (20 °C J/g mol): 0.158 Evaporation Heat (kJ/mol): 12.65 Pauling Negativity Number: 0.0 First Ionizing Energy (kJ/mol): 1170.0 Oxidation States: 7 Lattice Structure: Face-Centered Cubic Lattice Constant (Ã…): 6.200 References: Los Alamos National Laboratory (2001), Crescent Chemical Company (2001), Langes Handbook of Chemistry (1952), CRC Handbook of Chemistry Physics (18th Ed.) Return to the Periodic Table

Thursday, November 21, 2019

Artificial Intelligence in Health Care Delivery System Essay

Artificial Intelligence in Health Care Delivery System - Essay Example In the market-driven health system, consumers or people decide what goods (health module) to buy and at what cost. Therefore, the prices and the level of services become the crucial factor in the exchange of goods or the healthcare services. In the last few decades, United State has seen a marked shift in the healthcare which has moved from public driven policies to market funded paradigms. Healthcare is funded by private agencies and insurers and not by the government. Health insurance purchased by individuals and employers are the primary source of funding for healthcare delivery. The healthcare-related websites offer huge information about the healthcare services that may satisfy the needs of individuals, the family and the businesses. The websites of private insurance players promoting a wide range of healthcare products have become the main tools of market strategy. AIG is one of the world’s leading insurance and financial services with operations in more than 130 countri es across the globe (aig.com). The company offers a huge range of healthcare products in the insurance area for individuals and businesses. It facilitates options and premium calculations, including providing the people to customise products to suit their affordability, requirement and general welfare. Overall this link broadly gives the information so they are able to query in detail about the diseases and health plans with their service providers. Yes, using information technology in the insurance field greatly promotes artificial intelligence in healthcare. AI can be broadly defined as ‘the study of ideas which enable computers to do the things that make people seem intelligent ... The central goals of Artificial Intelligence are to make computers more useful.

Tuesday, November 19, 2019

The Legalization of Marijuana and Its effects in the Economy Research Paper

The Legalization of Marijuana and Its effects in the Economy - Research Paper Example On the other hand, the costs in terms of increase in crime rates, health and mortality rates due to increased addiction to Marijuana and other drugs, loss of quality of life and social and psychological affliction are immense. The paper concludes with the understanding that legalization should only be limited to medicinal purposes and not completely just as a total remedy for providing the US economy a boost. Marijuana has a long legal history in the United States and has always been in the centre of controversies for a long time. The debate related to marijuana stems from the lawful use of marijuana for medicinal purposes or as a recreation drug. During the early 1900s, marijuana became a prohibited drug in many states of America (Deitch, 2003). According to Deitch, after the formation of the Uniform State Narcotic Drug Regulation, marijuana was put under prohibition in all the states of the United States of America. After the 1970s, there was a wide uproar to remove the prohibition on Marijuana and legalize the sale of medical marijuana. This attempt led to a widespread debate among the different factions about the legalization of marijuana. Legalization of Marijuana was a subject of additional controversy after it was argued that with if drug is made legal; the economy of a state could flourish because of the excise duty that would be imposed on it. This sparkled further debate with re gard to marijuana as it is very difficult to understand whether the benefits of legalizing marijuana would be higher than the negative effects that this legalisation may bring about. Hence, the legalization of marijuana has become a very controversial topic in the United States of America. This has resulted in two different schools of thought, the pro marijuana legalization group and the anti marijuana legalization group. The group that favours the legalization of marijuana include the Physician’s Association for AIDS care and the National Cancer Foundation as it comes in very useful to help the terminally ill patients. The Drug Enforcement Agency and the police force are against the legalization for marijuana for they strongly believe that there would be an increase in the crime rate, once this drug is legalized. 1.2 Problem Statement Will legalizing Marijuana in the United States will benefit the economy and society? 1.3 Objectives of the Study The aim of this study is to u nderstand the impact of legalization of marijuana from an economic perspective. In light of the controversial and debatable process of legalization, it is necessary to understand the different pros and cons of each side of argument. This study would explore all different aspects that

Sunday, November 17, 2019

Investigate how a major event can influence the hospitality, travel and tourism industry Essay Example for Free

Investigate how a major event can influence the hospitality, travel and tourism industry Essay Executive Summary Within this report it outlines how a major event can influence the hospitality, travel and tourism industries. It will go into great detail about the chosen event and how this particular event impacted these industries, with topics such as what an event is, the chosen event in detail, and how this event impacted these industries. Table of Contents I. Methodology II. Introduction III. Findings IV. Conclusion V. References VI. Appendices VII. Bibliography Methodology After already establishing the basis of the theoretical view of this report, it is now required to reflect on how the evidence will be composed to support the theory and research within this report. There are a number of ways in which this research will be collected. Firstly it will be important to establish what an actual event is as well as definitions of the terms hospitality, travel and tourism. This can be done through secondary sources such as books e. g. Allen, O’Toole et al 2011, websites and newspapers. The chosen event will then show how it has impacted the hospitality, travel and tourism industries in Belfast as well as how the Northern Ireland Tourism Board had this planned as part of Northern Ireland’s preparation of making Northern Ireland a huge tourist destination. Introduction The subject matter of this report is too educate how a major event can influence the hospitality, travel and tourism industries, looking a single event in particular, so that the impacts are more in a personal tone rather than generalising to looking into events as a whole. Definitions will be given of what an event, hospitality, travel and tourism actually are. Topics will include information on the chosen event that will be discussed in greater detail, Belfast as a tourist destination, important impacts on the hospitality, travel and tourism industries. Benefits of a major event within a city. How a major event can impact on a city or destination improvements, and a brief incite into Northern Ireland’s Tourist Board’s plan for Northern Ireland to become a huge and popular tourist destination in the future. Investigate how a major event can influence the hospitality, travel and tourism industry. For this report I have chosen to research and ‘Investigate how a major event can influence the hospitality, travel and tourism industry. ’ The event in which I aim on investigating is the opening if the Titanic Signature Building. This report will explain in detail how the opening of the Titanic Signature Building influenced the hospitality, travel and tourism industries. Within this report you will be introduced to the main question of this report. Topics will include talking about the building itself, its visitor numbers, Belfast as a tourism destination, the impacts the building had on Belfast’s hospitality, travel tourism industry. â€Å"The hospitality and tourism industry is a multi-billion-dollar industry with 700 million international travellers per year around the world,† said Zainal (2012) in his book, ‘Current Issues in Hospitality and Tourism: Research and Innovations. ’ According to the oxford dictionary the exact definitions of what an event, hospitality and tourism actually are. â€Å"An event is described as a thing that happens or takes place, especially one of importance, a planned public or social occasion. † â€Å"Hospitality is the friendly and generous reception and entertainment of guests, visitors or strangers. † And the definition of tourism is the â€Å"temporary movement of people to destinations outside their normal places of work and residence, the activity undertaken during the stay in those destinations, and the facilities created to cater for their needs. † According to Northern Ireland Tourist Board (NITB) the Northern Ireland vision is, ‘To create the new Northern Ireland experience and get it on everyone’s destination wish list. ’ As the well-known slogan for Northern Ireland 2012 was that â€Å"Northern Ireland 2012 is our time, our place† This means that NITB have stated that they think Northern Ireland is a rising tourist destination. And that Northern Ireland is trying to offer a unique way to be involved and to celebrate. And we as a city need to take our story to a wider audience. So as part of this transaction to take ‘our story’ to a wider audience, the Titanic signature building project started. Shone and Parry (2010) said that â€Å"for a town or city wishing to become a tourist destination, elements such as attractions, accommodation, transport, infrastructure and facilities must be present. † Belfast has been in the middle of this process over the past few years, and especially as 2012 was meant to be ‘our time, our place’ Belfast certainly lived up to this. And a huge part was the titanic signature building. The Titanic Signature building is the world’s largest Titanic visitor attraction 400,000 visitors were expected to visit the building per annum 900,000 per annum footfall through the building. Within the first 6 months, 500,000 people had already visited Titanic Belfast. â€Å"One of the most important impacts is the tourism revenue generated by an event. In addition to their spending at the event, external visitors are likely to spend on travel, accommodation, and goods and services in the host city. Titanic Belfast was part of NITB’s plan to attract visitors to Belfast and Northern Ireland with a consequent increase in revenue, which will generate jobs and income. Based on projected visitor numbers its one off the most expensive buildings of its kind in Europe. It cost ? 77million to construct, with most of the funding (? 60million) coming from the public’s wallet. Mike Smith, the chief executive of the building said that, â€Å"We think the building is good value for money. † The opening of the Titanic Belfast produced instant employment benefits as it was estimated that 200 people would be needed to work in the building. The projected increase in visitor numbers, from within the UK and Ireland as well as internationally, will lead to a corresponding demand for local hotels and services, therefore generating job opportunities in the construction and hospitality sectors. Allen, O’Toole et al 2011, talked about how a major event has potential to bring ‘new money’ into Belfast from outside visitors. â€Å"The role event tourism is required to play in a destination’s tourism development efforts will vary according to the overall tourism strategy that is being pursued. † (Allen, O’Toole et al 2011) Belfast is now a popular short-break destination and one of Europes top visitor destinations. In 2006, Belfast had 6. 8 million tourists compared to 2011 when we had 7. 86 million tourists. There was quite a number if impacts the opening of Titanic Belfast had on tourism on not only Belfast but Northern Ireland as a whole. The Titanic Signature building is located only 5 minutes from the city centre, so therefore this increasingly popular tourism attraction is not difficult to travel to, there are buses to the Titanic Quarter every 10-15 minutes from the City Centre. It is also within walking distance. The city centre is always crowded with tourist companies who are there to promote tours of the city, these tours run every day and very frequently, they seem to be every popular and since the opening of the Titanic Signature Building, a new tour opened up that was solely about the Titanic alone and it’s attractions. â€Å"Events add to the range of experiences a destination can offer, and this then adds to its capacity to attract and hold visitors for longer periods of time. † (Getz and Wicks 1994) Since the opening of the Titanic Building, this saw Belfasts biggest jump in hotel occupancy in March 2012 in nearly a decade and a 12% year on year hike in revenues. Then in April saw the year on year occupancy in Belfasts leading hotels increase by 25%, the average is usually are 15% over April 2011. Belfast’s PWC partner Stephen Curragh said, â€Å"Overall, 2012 has been a successful year for Belfast hotels thus far, but it is off a very low base and will require sustained visitor numbers to bring Belfast back to pre-downturn levels of profitability. † Allen, O’Toole et al (2011) said that events can also provide a significant spur to both public and private investment in a destination. Large scale events can play in destination renewal and in the later development of a destination’s attractiveness and capacity as a tourist destination. NITB have identified excellent events and business tourism as two of their winning themes with the potential to deliver competitive advantages for Northern Ireland as part of their tourism Strategic Framework for Action 2004-2007. NITB said, â€Å"Note for the Excellent Events theme, research confirms that events are an effective tool for changing perceptions and attracting visitors. † Opportunity 2012 2013 2014 2015 Total Additional Visitors 150,00 333,000 200,000 150,000 833,00 Additional Revenue ?24 million ?52 million ?34 million ?30 million ?140 million Created Jobs 612 1,326 867 765 3,570 This table, which can be found on NITB’s 2012 guide, shows NITB’s goal for the future, which is to increase tourism spend to ? 1 million by 2020 and to increase visitor numbers to 4. 5 million by 2020 It shows NITB’s plan in more detail. In 2013 their plan is at its peak by expecting to have 333,000 additional visitors into Northern Ireland which will then create 52 million additional revenue and will generate 1,326 extra jobs in Northern Ireland. Events can affect the hospitality, travel ; tourism industries in many ways. In Belfast due to the opening of the titanic building we have shown you that there has been quite a high incline in Belfast as a tourist destination. Overall we found that the Titanic Building has had an positive impact on hospitality and tourism in Belfast. â€Å"2012 is about changing global perceptions and trying to get tourists to come to Northern Ireland,† Arlene Foster.

Thursday, November 14, 2019

Essay examples --

Meeting is an assembly or gathering of the staff in order to discuss and solve problem that arise. In Pejabat Dewan Undangan Negeri dan Majlis Mesyuarat Kerajaan, the practical trainee involved before and during the meeting. Most of the meeting held at the Meeting Room of Majlis Mesyuarat Kerajaan between the staff, Speaker, EXCO and YB. Firstly, the practical trainee need to type a notice or memo and paste it at the board of Majlis Mesyuarat Kerajaan about the meeting that will be held. The notice about the meeting should contains about the date, venue and the matters of the meeting that will be held. Besides that, the practical trainee need to make a copy of the notice or memo to the entire of the staff to ensure they alert about the meeting. For example, the practical trainee need to type a notice about the meeting to discuss about the â€Å"Persidangan Dewan Undangan Negeri 2013† and prepare a file consist of all documents that will be discussed during the meeting. Next, before the meeting, the practical trainee need to make a preparation about the facilities and equipment of meeting sessions like the visual aids and other technological equipments. The practical trainee also should ensure that meals will be served to the guests are sufficient accordingly with the numbers of the members of the meeting. Minutes of meeting is the record of a meeting. The minutes of meeting starting with list of attendance, issues by the participant and decision for the issues. The practical trainee should write down every an information that the members of the board meeting have discuss. It is very important to record the minutes of the meeting for the staff to take action. For example, the practical trainee need to record about the progress of the â€Å"... ...cted Puan Zaitun to type several letter. There are several steps in typing a letter. Firstly,the practical trainee need to open Microsoft Word and type the word â€Å"Sulit† on the left top and right bottom of the document and all the word are standardized with Arial, 12. Some of the examples of the letter that the practical trainee need to type are â€Å"Kertas Kerja Majlis Mesyuarat Kerajaan† that was held on the 31st July 2013, the cover letter for the â€Å"Kertas Kerja† of the meeting that was held at Alor Setar and Kuala Lumpur, â€Å"Taklimat Pantadbiran Tanah Negeri Kedah Kepada YAB Menteri Besar dan Ahli-Ahli Majlis Mesyuarat Kerajaan† and Kertas-Kertas Kerja Yang Akan Dibentangkan Dalam Mesyuarat EXCO†. All the letter are private and confidential and need to be put in a file room with a password (Refer Appendix, figure 1.3).

Tuesday, November 12, 2019

Career Building Competencies Essay

After completing my career interests’ profiler and competencies assessments, it helped me gain a better understanding of my competencies and how I apply them to a business setting. With the career interests’ profiler, it pretty much already told me what I already knew but more of a deeper understanding. What I do appreciate after taking completing the career interests’ profiler is providing me with a list of the different careers that would be best suited for me. By completing the competencies assessment, it has helped me analyze my results such as, adapting to change, delivering results or innovating and how I can apply them to critical thinking. By understanding my personal competencies, what I can do to improve my skills can be using my results to help look outside the box. One result I found very intriguing was innovating. â€Å"To innovate† means to show something as if it was the first time or to alter something and I found that intriguing as one of my results. Applying innovation to critical thinking would mean to think outside the box, change my perception on how I see the problem so that the solution may present itself. Another way in applying my results can be in how I evaluate arguments. For example, adapting to change or coping with pressure are great competencies in which can help me evaluating arguments. With adapting to change, it can help me view the argument from a different point of view. It can open my eyes in seeing other possible solutions and coming to an agreement. Also with coping with pressure, it can help me by keeping me calm when in an argumentative position. Not only can it keep me calm but by staying calm, it can help me stay confident in what is argued. After taking this assessment, it has helped me understand my competencies when being applied to critical thinking and evaluating argument.

Saturday, November 9, 2019

Anatomy and Physiology for Health and Social Care Essay

Task2: The main tissue types of the body and the role these play in two named organs of the body. P2: Outline the structure of the main tissues of the body There are many different types of cells in the human body. These cells would not be able to function on their own, they are all part of a large organism that is called – you. The two named organs that I have chosen for this assignment are the intestines and the heart. Tissues All cells group together within the body to form tissue, a collection of similar cells group together to perform a specialized function. There are four primary tissue types in the human body – epithelium, connective tissue, nervous and the muscle tissue. Epithelial tissue- This tissue is specialised to cover the whole part of the body lining of all of the internal and external body surfaces, they are packed tightly together to form continuous layers that serve as linings in different parts of the body. Epithelial tissue serves as membranes lining organs and helping to keep the body’s organs separate, in place and protected. Some examples of epithelial tissue are the outer layer of the skin, the inside of the mouth and stomach, and the tissue surrounding the body’s organs. These kinds of tissues can be divided into two groups depending on the number of layers that it has. An Epithelial tissue which is only one cell thick is known as Simple epithelia, if it consists of several layers then it is known as Compound Epithelia. Epithelial tissue In the Intestines- The apical surface of epithelial cells usually have tiny projections called microvilli. These function to increase the surface area. For example, microvilli on intestinal cells increase the surface area open for absorption. Absorption is an important function of epithelial tissue within the intestines. The surface of the small intestine is lined with simple columnar epithelium. This type of epithelium appears as a single layer of tall, column-shaped cells with oblong nuclei. The primary function of this type of epithelium is absorption of nutrients, secretion of digestive juices as well as secretion of mucus by goblet cells. The surface area of the small intestine is increased by outward finger-like extension sand inward indentations, as villi and crypts. Both of these structures are lined with simple columnar epithelium. In the heart- The epithelial tissue protects the heart from becoming damaged from the lobes that are in the heart against the lungs; it provides an extra barrier of protection from injuries. Epithelial tissues line all the ducts and glands within the heart and protect it with an exterior membrane. P2: Outline the structure of the main tissues of the body The Intestine P2: Outline the structure of the main tissues of the body The Heart Connective tissue- There are many types of connective tissue that are widely distributed throughout the body that lie beneath the epithelial tissue. This type of tissue does not contain many cells, as they are separated from each other by an intercellular ground substance, (matrix), they are hidden by the cells. It is made up of either liquid, solid, or connective tissue, within the matrix there are many types of connecting fibres, such as collagen and elastic fibres. The function of the connective tissue is to support, bind, cover, protect and give structure to the body. Most types of connective tissue contain fibrous strands of the protein collagen that add strength to connective tissue. Some examples of connective tissue include the inner layers of skin, tendons, ligaments, cartilage, areolar, adipose bone and fat tissue. In addition to these more recognizable forms of connective tissue, blood is also considered a form of connective tissue. Cartilage tissue is a smooth, firm substance that protects ends of the bones from friction during movement and they can be found at the end of our bones in mobile joints, the front ends of the ribs, also in parts of our nose and ears. Our bone tissues are made of a much harder substance than the cartilage, but they can be worn away by friction. They are tough on the outside, but on the inside they have a sponge-like design that helps to reduce the weight while retaining strength. They are designed to maintain the body’s structure and support the body’s movement and are used to protect weaker tissues, such as the brain,  lungs and heart. P2: Outline the structure of the main tissues of the body Blood is a specialized bodily fluid in human’s that delivers necessary substances such as, nutrients and oxygen to the cells and transports metabolic waste products away from those same cells. Bones have a rigid structure that constitutes part of the endoskeleton of vertebrates. They support, and protect the various organs of the body, produce red and white blood cells and store minerals. Bone tissue is a dense type of connective tissue. Cartilage is a flexible connective tissue found in many areas in the body including the joints between bones, the rib cage, the ear, the nose, the elbow, the knee, the ankle, the bronchial tubes and the intervertebral discs. It is not as hard and rigid as bone but is stiffer and less flexible than muscle. Areolar tissue is a common type of connective tissue, also referred to as ‘loose connective tissue’. It is strong enough to bind different tissue types together, yet soft enough to provide flexibility and cushioning. Adipose tissue (fatty tissue) it provides insulation and protection of organs, muscle fibres, nerves, and supports blood vessels. It protects us from excessive heat loss or heat increase and also acts as a shock absorber to protect against injury. In the intestine- The lumen is the cavity where digested food passes through and from where nutrients are absorbed. Both intestines share a general structure with the whole gut, and are composed of several layers. Going from inside the lumen radially outwards, one passes the mucosa (glandular epithelium and muscularis mucosa), submucosa, muscularis externa (made up of inner circular and outer longitudinal), and lastly serosa. Serosa is made up of loose connective tissue and coated in mucus to prevent friction damage from the intestine rubbing against other tissue. Holding all this in place are the mesenteries which suspend the intestine in the abdominal cavity and stop it being disturbed when a person is physically active. In the heart- Connective tissue provides the final pathway for diffusion of nutrients, oxygen, waste and metabolites to and from the cells of the body. All blood vessels are embedded in connective tissue. The only cells which receive their sustenance directly from the blood are the endothelial cells lining the vessels themselves. All of the other cells are supplied via diffusion through intermediary connective tissue. The transport functions of blood and connective tissue cannot be separated. The heart and circulatory system simply facilitate the movement of this travelling tissue. The valves in the heart are also made from connective tissues, they control the amount of blood that is passed through the heart and into the blood stream, and it also helps to reduce the flow back to the heart. Nervous tissue- The nervous tissue includes the brain, spinal cord and the nerves throughout the organism, it contains two types of cell they are the neurons and glial cells. Nerve tissue has the ability to generate and conduct electrical signals in the body. These electrical messages are managed by nerve tissue in the brain and transmitted down the spinal cord to the body. The nervous tissue, main function is to carry messages throughout the body, gathering and feeding back information via electronic impulses along specialised cells called neurons. It is like an information speedway, it directs the drive force of the nervous system by sending messages, to ensure that all of the systems are able to work together within the body, this is to maintain that the internal conditions are needed to enable the body to respond to motivation. In the heart- The nervous tissue in the heart controls the heart’s main functions. It is controlled by specialised nerves called nodes. A node is a specialised type of tissue that behaves as both muscle and nervous tissue. When nodal tissue contracts (like muscle tissue) it generates nerve impulses (like nervous tissue) that travel throughout the heart wall. The heart has two nodes that are instrumental in cardiac conduction, which is the electrical system that powers the cardiac cycle. These two nodes are the sinoatrial (SA) node and the atrio-ventricular (AV) node. The sinoatrial node, is also referred to as the pacemaker of the heart, it coordinates the heart contractions. It is located in the upper wall of the right atrium, it generates nerve impulses that travel throughout the heart wall causing both of the atria to contract. The atrio-ventricular node lies on the right side of the partition that divides the atria, near the bottom of the right atrium. When the impulses generated by the SA node reach the AV node, they are delayed for about a tenth of a second. This delay allows the atria to contract, thereby emptying blood into the ventricles. The AV node then sends the impulses down the atrio-ventricular bundle. This bundle of fibres branches off into two bundles and the impulses are carried down the centre of the heart to the left and right ventricles. Btec Level: 3 in Health and Social Care Nervous Tissue In the intestine In order to propel the food into the small intestine, a small electrical impulse is passed down the nerve into the lower part of the stomach to grind the food and it is expelled little by little. Then in order for digested food to pass through the intestine and the electrical impulses tract messages to the brain pass through the spinal cord to the nervous tissue within the intestines which then stimulates the muscle to contract causing the digested food to be passed down through to the rectum to the be excreted. Muscle tissue- Muscle tissue is a specialized tissue that is able to conduct electrical impulses and to contract. Muscle tissue contains the specialized proteins actin and myosin that slide past one another to allow movement. Examples of muscle tissue are contained in the muscles throughout your body. There are three types of muscles, they are known as: Striated (also called voluntary or skeletal muscle), produces movement and maintains posture, contract and relax, applies force to joints and bones, is under voluntary control. Non-striated (also called involuntary, plain or smooth), it protects, controls movement of substance along tubes, not under voluntary control, found in stomach, intestines, bladder, uterus and the eyes. The cardiac muscle (also called involuntary, has four chambers), can only be found in the heart, shares similarities to skeletal muscle, and cannot be controlled. Cardiac muscles are only found in theheart. They are self-contracting, autonomically regulated and continue to contract in rhythmic fashion for the whole life of the organism. Some of the cardiac muscle cells contract without any nervous stimulation. P2: Outline the structure of the main tissues of the body Muscle Tissue P2: Outline the structure of the main tissues of the body In the heart- The cardiac muscle has several different unique features. The muscle’s that are present in the cardiac are intercalated discs, which are connected between two adjacent cardiac cells. Intercalated discs help multiple cardiac muscle cells to contract rapidly as a unit. This is important for the heart to function properly. The cardiac muscle can also contract more powerfully when it is stretched slightly. When the ventricles are filled, they are stretched beyond their normal resting capacity. The result is a more powerful contraction, ensuring that the maximum amount of blood can be forced from the ventricles and into the arteries with each stroke. This is most noticeable during exercise, when the heart beats rapidly. This pumps blood around to all the cells in the body, to help to retrieve it and re-oxygenate it and pump it back around. In the intestine- The smooth muscle is found in the walls of hollow organs like your intestines and stomach. The muscular walls of the intestines contract to push food through your body and help to break it up, this is an involuntary function. Resources Books Stretch B.and Whitehouse M., (2014), Health & Social Care, level 3, 1st edition. Edinburgh Gate, Harlow and Essex. College notes and hand-outs Ms Mansell,, Guernsey College FE, unpublished. Websites www.en.wikipedia.org www.technion.ac.il www.kentsimmons.uwinnipeg.ca www.uoguelph.ca

Thursday, November 7, 2019

Hurricane Charlie essays

Hurricane Charlie essays Many people left without water, electric, food, homes, jobs, and even loved ones. Hurricane Charley came through and left the state of Florida in shambles, to say the least. Millions of people lost power for days; some people lost everything that they owned. This storm is considered to be the worst Florida has seen in about twelve years, and is considered by many to be worse than Hurricane Andrew. The state of Florida is considered to be a Federal Disaster Area, and is getting help from FEMA (Federal Emergency Management Agency). Now Im going to give you a little bit of insight to let you know just how bad the storm has affected the economy of the State of Florida and even how it has affected the economy of the United States. Now when you think of Florida, you think of Mickey Mouse dont you? Well most people did, but arent to keen on the idea of coming to a hurricane zone. The past month has dealt a hard hit to the tourism aspect of Florida. Usually the tourism industry would be booming right now in late August early September, but not this year. But places like Disney World, Universal Studios, Islands of Adventure, Wet ...

Tuesday, November 5, 2019

Its okay to break these resume rules

Its okay to break these resume rules Those of us who have spent any amount of time in the job market have undoubtedly devoted a great deal of blood, sweat, and tears to getting our resumes just right. We know the prize that’s at stake and the level of competition we’re likely facing in pursuit of our dream job, so putting in the extra time and effort to getting things just right is time well spent, and a worthwhile investment in our professional futures. And nothing sinks your chances of getting hired quite so quickly and absolutely as a poorly crafted resume. Every job seeker carries the weight of their resume as they mold and shape it in pursuit of perfection- and although the perfect resume may never be an attainable goal, that certainly doesn’t stop us from trying. This includes carefully following all the well-worn rules of resume writing that we’ve convinced ourselves are set in unmovable stone. But the truth is, they aren’t, at least not anymore. The rules for job hunting have c ertainly changed over the past several years, so doesn’t it stand to reason that the rules for resume writing have changed as well?Let’s be honest- the merging of technology and culture have changed nearly every aspect of how we live our lives and continues to tear down all the old rules and ways of doing things, and job hunting and resume writing are no exceptions. Those who are best at keeping up with the breakneck pace of change, and resisting getting mired down in stodgy old rules, are best positioned for success. On top of this, a little strategic rule breaking- when applied effectively- can really help you stand out from the crowd and grab the attention of the gatekeepers who stand between you and your next job.Hopefully by now we’ve convinced you that it’s sometimes okay to occasionally break the old resume rules in pursuit of your next job. Let’s take a closer look at some specific rules that are now ok to break.No storytellingWe’ve all heard before that a resume isn’t a venue for you to tell your life’s story. Rather, it should primarily be a tool to tell potential employers what value you offer. Not anymore! Today’s employers are interested in learning more about your personal brand- what makes you a unique individual as well as your specific value proposition. They want employees who’ll fit well in their culture and support their mission to promote their unique brand, and they want to know what makes you tick and what motivates you.Your resume could- and should- be a holistic document that chronicles your passions, pursuits, and key professional decisions as well as your work achievements. When writing your resume, don’t shy away from telling your story- when weaved effectively into your professional journey, it’ll help you stand out from other potential candidates and make you seem like much more than a boring, bulleted list of job responsibilities.Quantify everythingThe old rules of resume writing often dictated that if an achievement can’t be mapped back to the bottom line numerically- we’re talking about things like revenue, percentage growth, and numbers of new customers here- then it isn’t something worth including on your resume. This is simply not true! Today’s savvy employers can appreciate and recognize the value of contributions that don’t always translate immediately to a company’s bottom line. Perhaps you came up with a helpful or intriguing new idea or work policy at your old job that you can’t tie specific numbers to. That’s okay. As long as it supports your personal brand and message and demonstrates your value as a potential employee, include it!Keywords everywhereNothing puts hiring personnel to sleep faster than an endless pile of resumes that are all laden with the same overused keywords in an attempt to convince them that you’re â€Å"in the know† when it comes to the industry. A resume that’s nothing but keywords runs the risk of making you seem robotic and less like a human they’d like to work with. Sure, keywords are important and should be used strategically, but forcing them awkwardly into everything on your resume can make your document come off as boring and artificial. Don’t be afraid to have a resume that shows that you’re an actual person- and preferably one that they’d likely enjoy working with!There you have it- a few of the old rules that you may want to consider leaving behind when crafting your resume. In the end, don’t forget that at some point in the job-searching process an actual person is going to be tasked with reading and evaluating your resume, and they’ll likely want to know what makes you you as much as what you potentially offer their company’s bottom line.

Sunday, November 3, 2019

Joan of Arc (1929) visual analyses Essay Example | Topics and Well Written Essays - 1250 words

Joan of Arc (1929) visual analyses - Essay Example I feel that Dreyer actually did a unique job to develop eloquent interpretations from visual objects to life situations and to other artworks. The use of photography and pictures Dreyer uses a portrait of Mile Falconetti to reveal the faith that guided the lady knight of France. The sadness portrayed in this picture seems very real and at some point, as tears roll down her cheeks, the eyes widen at hearing something from the old, cultured men who question her pitilessly. The interesting part revealed here is that, though it happened 500 years back, when anyone takes a seat in the Little Carnegie Theatre, looking at this extraordinary motion picture, he or she is torn between hate and pity. The face of Mile with her closely collected hair is at first persuasive but startling (Warner 56). Her brown skin, the staring eyes, her lips free from rouge but which look dry, all resemble the girl of the soil. However, as the picture continues, one realizes in the sensitive elements something re ally magnetic, specifically the irregular glance of hope. Her expression does not tighten a feature, and when she is steadfast in her faith, no movement of the jaws is portrayed, but regularly by her eyes. No signs of revenge or bitterness, but she is confident with the responses to her inquisitors. The photography used by Dreyer pulls ever jot of fury, disdain, and impatience from the soldiers and clerics. The whiplash pulls touching extreme to touching extreme to give the movie its raw authority, but it is positively wearing for the viewer. Personally, I felt drained after watching the movie, which means I was deeply invested in the emotional turmoil by Joan throughout the movie. The use of the camera Mile Falconetti is outstanding in the way she answers questions, and Dreyer darts at different places of the stage with his camera. Sometimes he reveals Jeanne in a turn of the room with the huge heads and tinier heads in the foreground. He brings out something that is happening and then flashes somewhere else to other heads. All this is achieved without fadeouts or dissolves in such an efficient way that whichever the angle from which the scenes are viewed, it is ever satisfactory and not in any way impressionistic or tricky. It is a fact that a curious feat, the way in which this movie is pictured, with its numerous close-ups, it is very thoroughly matched to this specific subject. Nevertheless, the weakness in the film can be seen here, noting that it is doubtful if this screen method would effectively suit any other story (Warner 72). The camera is frequently placed at exaggerated angles, and faces are often cropped so firmly as to forcefully defy a character’s individual space. Further, edits in between shots are mostly had no coherence. This means that the camera could go between the questioner and Joan without minding to care if it seems like they are really facing each other. Since the shots are framed so firmly on every frame, each movement wave s into great touching pay-offs. In this sense therefore, interties are almost useless when the camera bores into the soul of every character. I agree that the all-purpose lack of interties actually made the best part of the film and kept the pace from deteriorating. Costumes The Danish director in this film makes the most of long phrases of the costumes or garments of the priest in the foreground on a single side of the barrow’

Thursday, October 31, 2019

Leading Global Workforce Assignment Example | Topics and Well Written Essays - 500 words - 3

Leading Global Workforce - Assignment Example Unlike the past era of unitary entrepreneurship practices, the present day business in the international level requires a wide range of resources and quality management to ensure profitable business. Globalization has opened the doors for investors to set up their business at preferred locations without the worries about conventional barriers of language, culture and political differences as experienced in the past. As a result, more and more companies are coming forward with their share of interest in the international economic arena and are enthusiastic to experiment all possible methods to expand their business across potential regions of the world. Even though outsourcing provides a lot of opportunities to the leaders to find and test new talents at regular intervals, it carries the risk of inconsistent performance challenge at the macro level. As Hook (n.d.) points out, the new observations of business focus on outsourcing much beyond the traditional cost-cutting benefit and fin d it as a strategic device to ensure forceful impact on economic stability and growth. As a result, the companies in America have shown a steady growth in the share of their investment in outsourcing during the past two decades. By realizing the fact that the core competency of the company’s outsourced human resource depends upon its capacity to produce the quality result within the stipulated time, managers can convert outsourcing for competitive advantage. According to Forbes report by Mourdoukoutas (2011), the instability concern about outsourcing is primarily due to the unlimited expansion possibilities before companies to find new resource destinations, which eventually creates fear among the existing employees. Thus the insertion of vision and virtues of loyalty and relationship values can guarantee the success of outsourcing to a great extent. Outsourcing is vulnerable to operational issues such as differences due to changing managerial standards, chances of

Tuesday, October 29, 2019

A Health Advocacy Campaign for Childhood Obesity Research Paper

A Health Advocacy Campaign for Childhood Obesity - Research Paper Example Aa a form of health prevention and nursing intervention strategy, the health advocacy campaign can be defined as the method of winning political assurance of supporting a particular health care program (Chapman, 2004; Christoffel, 2000). In most cases, the target audiences for a health advocacy campaign include not only the policy makers but also the small group of people who has the power to make decisions and can influence certain actions that can affect positive changes for the people (Hoover, 2012; Wallack, 2000, pp. 337 – 365). Considering the long-term health consequences of childhood obesity, this report will not only discuss the importance of developing effective health advocacy campaign against childhood obsity but also conduct an actual advocay campaign that will assist the nurses in winning the support of the government. Therefore, the actual report will be divided under three (3) major sections known as: (1) health advocacy campaign for obesity; (2) the legal consi derations behind the development of a health advocacy campaign for obesity; and (3) the ethical considerations behind the development of a health advocacy campaign for obesity. ... To help these children avoid the long-term negative physiological and social consequences of childhood obesity, the main goal of the proposed advocacy campaign program is to encourage the political people to support the health promotion campaign against childhood obesity. Description of the Selected Population and Their Health Issues The target population for this particular health advocacy campaign program includes the obese children between the ages of 6 to 19 years old. In general, obesity is considered as a serious health problem because it can lead to negative effects related to a person’s physical health, emotional well-being, and psychosocial functioning (Tuthill et al., 2006; Linde et al., 2004; Goodman & Whitaker, 2002). Obese people can sometimes be strongly discriminated in academic and work environment. As part of not being socially accepted, people who extremely over weight would normally to go through a series of depression, low quality of life, and low levels of self-esteem (Frisco, Houle, & Martin, 2010; Kolotkin et al., 1995). With regards to being socially discriminated in academic and work environment, Viner and Cole (2005) explained that obese children who were able to successfully manage having a normal weight at the time they reach adulthood are less likely to become discriminated at work and in public areas whereas obese children who remained extremely overweight during their adulthood age are the ones who are highly affected by having poorer employment opportunities and negative social relationship outcomes. Aside from experiencing work and healthcare discrimination, the study of Carr and Friedman (2005) revealed that obese individuals are prone to interpersonal mistreatment and lower levels of self-acceptance purely

Sunday, October 27, 2019

History of Atomic Theory

History of Atomic Theory The atomic theory is developed since 2000 years ago the Greek philosopher Democritus proposed that there was a limit to how small one could be divide matter, this smallest matter indivisible particle was called atom. However this atomic theory of Democritus was criticized by Aristotle who proposed a model based on four basic elements of earth, air, fire and water. Aristotles view held for the next 2000 years as it better suited religious beliefs of the time. In 1801, an English teacher named John Dalton proposed his atomic theory which stated matter is composed of all small indivisible atoms, elements contain one type of atom; different elements contain different atoms, compounds contain more than one type of atom. In 1904, British physicist J.J Thomson and others demonstrated that cathode rays (electrons) were present in all matter. Thomson proposed that the atom was a sphere of positive charge in which embedded were rings of negative charges (electrons) , like plums in a pudding. Lather on, in 19 century, the discoveries of radiation leads to a new progress of Physics. We knew that certain elements emitting radiation, this suggested that atoms are no longer indivisible and not indestructible, as proposed in Daltons atomic model. Radiation provides an important tool for the study of matter. In 1911, Rutherford first suggested the use of alpha particles to probe the internal structure of the atom. Finally, the nucleus and its protons were discovered. Rutherfords scattering experiment Ernest Rutherford, directed an experiment to Hans Geiger and Ernest Marsden in 1909, in which the newly discovered alpha particles (Helium nuclei) were fired at a thin gold foil layer which only a few atom thick. At that time the atom was thought to be analogous plum pudding by Thomson with a negative charge (the plum) throughout the positive sphere (the pudding). Most of the alpha particle passed through with no or only very small deflections in a vacuum (see figure), as would been excepted on the Thomson model of the atom current at the time. About 1 in 8000 was deflected through angles greater than 90 degree. The result was so unexpected that Rutherford was very unexpected that Rutherford was promoted to write†¦.it was almost incredible as if you fired a 15 inch shell at a piece of tissue and it came back and hit you. Therefore Rutherford concluded that majority of the mass of the atom was concentrated in the nucleus. The small size of the nucleus explained the small number of the alpha particles that were repelled each other in this way. Rutherford showed that the size of the nucleus was less than about 10 -14m. Bohrs model, how it fit experimental observation Accelerated electrons emitted and lose energy which predicted by Predicted by Maxwell and confirmed by Hertz, however the electron doesnt spin into the nucleus because of energy losing. Later on, In 1903.H.G.J Morseley found simple, regular relationship between the frequencies of X-ray emission line, thus it provided an evidence to support Bohrs model. Scientist began to work on an alternating model to replace it. Bohrs postulates In 1913 the Danish physicist Niels Bohr (1885~1992), put forward some radical propositions to account for the discrepancies between Rutherfords model of the atom and the available experimental evidence. Bohrs postulates are 1. Electron can remove in certain allowed orbitsstationary states (energy) without radiating energy. 2.when an electron falls from a higher energy level to a lower energy level, it emits energy that is quantised by the plank relationship E2 E 1= hf. 3. Augular momentum (mvr) is quantised and can only take values of the nh / 2Ï€ when n is the principal quantum number. The first postulate account for the stability of the atom. However why the these stationary state excited was unknown. They exist was a fact. The second postulate explains the line emission spectra. Emission (or absorption) of Energy is discontinuous and corresponds to a transition between two stationary states. Since the energy can be quantized, the emission, the frequency of the emitted (or absorbed) radiation is predetermined. A transition between different states will lead to difference frequencies or colours. The third postulate effectively sets limits on the radius of the allowed orbits. Bohrs model Bohr realised that if his model was correct, each atom would have a spectral fingerprint to the differences between electron energy level in that atom. The Rydberg equation which also known as Balmer equation, has given him evidence for the quantised emission of the energy from hydrogen atom, leading him to going on to further his model and define his postulate. So the hydrogen spectrum was very significant to the development of Bohrs model of the atom, because without the understanding of it, Bohr may not continue his work of the model. Produced and observable when hydrogen gas was excited by the addition of energy. The equation in the original form was modified by Rhydberg until it worked and could be applied to explain the spectrum of hydrogen by using integer values of n, only as suggested by Bohr in his postulates. Quantum number and quantum changes Its possible to determine the energy of each orbit using Bohrs model and from this construct an energy level Figure for hydrogen. The figure below shows the energy these energy levels. Alternatively a transition between stationary states can be show in figure. B. The Balmer series of lines occurs when the electrons fall to the n=2 level from n=2 level n=3,4,5 and 6 levels. This is illustrated differently in figure. B. How Bohr describes the hydrogen spectra Bohrs model of the atom wad quite similar to that of Rutherfords with two important differences firstly, it assisted positions to the electrons, but secondly the electron energy level s were quantised. This was radically new, the idea that electrons had energy states and could absorb and emit energy to change states, and had no evidence. Bohr realised that if his model was correct, each atom would have a spectral fingerprint to the differences between electron energy level in that atom. The Rydberg equation provided him evidence for the quantised emission of the energy from hydrogen atom. It leads him to going on to further his model and defines his postulate. So the hydrogen spectrum was important to the development of Bohrs model of the atom. The energy levels describe by Bohr is clearly marked. According to Bohr, the Balmer series (shown on the bottom of the diagram as the hydrogen spectrum) was cause by changing energy levels, in the process releasing light. As shown, larger energy changes produce more energetic photons, as seen in Balmers series, as further, this diagram shows how the Balmer series is formed by successive electron transition to the 2ndshell (transition to other shell produce additional lines named after their discoveries.) This is a great achievement that the Bohr s model is able to provide a physical basis for the Balmer series formula. From his second postulate E f Ei= hf. (i) states for initial energy level (f)states for final energy level Ei=1/ni2E1and Ef=1/nf2E1 hence: hf =1/ nf2E1-1/ ni2E1=(1/ nf2-1/ ni2) E1 And since c=fA=>A=c/f the expression reduces to 1/A=E1/hcX(1/ nf2-1/ ni2) where R states for Rydbergs constant, RH(hydrogen)1.097X 107m-1. By using the mixture of classical physics and quantum physics, Bohr was able to define the equation for the spectral lines of hydrogen. He didnt know why the electrons obeyed his rules. These were purely empirical results. Problems with the model For all the success, the Bohr model of the atom had serious limitations: It and ad hoc mixture of classical and quantum physics; it allows some laws of the classical physics held and others did not. Hydrogen has only one electron, and Bohrs postulate are only able to explain it. It cant work fo r multi-electron atoms. It could not explain the relative intensities of the spectral line; some lines were more intense to the others and it was not known why this should occur. Certain spectral line were foun of a number of very fine and close lines and the cause of these hyperfine spectral lines could not be explained. The splitting of spectral lines when the sample was placed in a magnetic field (called the Zeeman effect, and discussed below) could also not be explained. The postulates faced a problem that it is suited for larger atom. Hydrogen is the simplest atom containing only one electron. Similarity He+and Li+have one electron. Bohrs model works with theses atom and ions. In all the other atoms however the electron interact with each other. In a larger atoms the outer electrons are shielded from the nucleus by the inner electrons. Interaction between electrons also result in different energy levels. The affect Bohrs model to the extent that the spectra of multiple electrons could not be explain. When the spectrum of the hydrogen was examined it was noted that the emission line varied in intensity. Some were quite intense and others were less intense; some were sharp and some were boarder. The following figure. illustrate these differences. Bohrs model could not explain these features but later it was explained that electron orbited in a ellipse and not in a circles. As the developing of the light spectroscopes improved it was found that some of the spectral lines were made up with hyperfine lines. This suggestion spitted Bohrs energy level theory; however there was no explanation for this. The Zeeman Effect Zeeman Effect occurred when a magnetic field us pass through a discharge tube. The magnetic field increased the hyperfine splitting of spectral lines, further breaking them up. As the limitation, Bohrs model was unable to explain the experimental evidence. In 1896 a Dutch physics Pieter Zeeman (1865-1943) found that when he placed a source of sodium light between the poles of a strong magnet the lines split into three or more. This could not explain by Bohrs model, The spectral line of some elements can even split to 15 lines. This is called the anomalous Zeeman effect. It cant be explain by that time, and it leads to the new developing of the model to explain it. This begin with the work of de Broglie. The following is the formal definition of Zeeman Effect: The splitting of single spectral lines of an emission or absorption spectrum of a substance into three or more components when the substance is placed in a magnetic field. The effect occurs when several electron orbits in the same shell, which normally have the same energy level, have different energies due to their different orientations in the magnetic field. A normal Zeeman Effectis observed when a spectral line of an atom splits into three lines under a magnetic field. Astronomers can use the Zeeman Effect to measure magnetic fields of stars. The following diagrams shows the normal spectral line and the Zeeman effect. References Textbooks 1. Excell HSC physics by Neville Warren published in 2007 2. Jacaranda Physics Second Edition published in 2004 3. Bohr and quantum theory by Paul Strathern in1998 4. Physics Spectrum by Peter H.Eastwell published by McGrathHill in 2000. Websites Ruthorford scattering experiment http://en.wikipedia.org/wiki/Rutherford_scattering last updated 19 July 2008 http://library.thinkquest.org/19662/high/eng/exp-rutherford.html Atomic structure discovered http://www.neoam.cc.ok.us/~rjones/Pages/online1014/chemistry/chapter_8/pages/atomic_structure_discover.html Figures Figure1.Demorcuris http://www.dl.ac.uk/TCS/Software/DL_POLY/ATTIC/DEMOCRITUS/Pictures/democritus.jpg Figure2. Aristotle http://www.bun.kyoto-u.ac.jp/phisci/Images/aristotle.jpg Figure3. John Dalton http://www.learner.org/channel/courses/essential/physicalsci/images/s4.dalton.jpg Figure4. J.J Thomsonhttp://www.wired.com/images/article/full/2008/04/jj_thompson_400px.jpg Figure5.Henri Becquerelhttp://www.mlahanas.de/Physics/Bios/images/HenriBecquerel.jpg Figure6. Ernest Rutherfordhttp://z.about.com/d/chemistry/1/0/n/T/rutherford1.jpg Figure7. Niels Bohrhttp://www.springtimepublishers.com/images/Niels_Bohr.jpg